BFGoodrich Tires Launches 2015 Outstanding Trails Program

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BFGoodrich® Tires Launches 2015 Outstanding Trails Program


GREENVILLE, S.C., April 1, 2015 – BFGoodrich® Tires builds tires for any adventure, including those that take drivers off their daily roadways. Through its Outstanding Trails program that promotes sustainable and responsible off-road driving, BFGoodrich Tires will once again award grants of $4,000 each to three qualified and passionate off-road clubs in North America. These clubs will use their grants to continue their efforts that preserve and protect their hometown trails.


As Outstanding Trails enters its 10th year, BFGoodrich has selected 4 Wheel Parts as presenting sponsor of this year’s program. 4 Wheel Parts will promote the program and provide a critical outreach extension to four-wheel-drive clubs across North America. The program also is conducted in collaboration with United Four Wheel Drive Associations (UFWDA), Blue Ribbon Coalition and the Off Road Business Association.


To date, Outstanding Trails has awarded grants to 36 off-road trails nominated by 35 local clubs throughout North America. The program has provided more than $140,000 in grants in support of these trail conservation efforts.


Nominations will be accepted beginning April 3 through July 10, 2015, on the BFGoodrich Tires website at www.bfgoodrichtires.com. The competition invites off-road clubs from around North America to nominate local trails that merit grants for maintenance or refurbishing. Trails are selected based on uniqueness, terrain type and enthusiast support.


“Off-road communities and clubs that promote and preserve this activity are true driving enthusiasts,” said Duane Thomas, brand communications manager for BFGoodrich Tires. “Outstanding Trails allows BFGoodrich Tires and our sponsors to join these clubs in maintaining a robust and responsible off-road culture.”


BFGoodrich has assembled a panel of judges comprised of four-wheel industry veterans to evaluate Outstanding Trails grant submissions. This group selects three winning trails, which will be announced at Off Road Expo in October.


About BFGoodrich Tires

With more than 100 years of heritage, BFGoodrich® Tires is dedicated to providing high performance tires for those who have a passion for driving in virtually any environment. Combining technical expertise with 40 years of motorsports experience, BFGoodrich Tires delivers tires for a full range of driving experiences from ultra-high performance street to off-road terrain with one common theme – extreme performance. Come upgrade your performance with BFGoodrich and see where our tires can take you at www.BFGoodrichTires.com, on Facebook at www.Facebook.com/BFGoodrichTires or on Twitter at @BFGoodrichTires.


About 4 Wheel Parts

4 Wheel Parts is the global leader in off-road truck, Jeep and aftermarket performance products. With 69 locations across the U.S. and Canada and growing, 4 Wheel Parts Service Centers install all the products they sell. Maintaining the nation’s largest inventory of off-road tires, wheels, lift kits, and accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™. Visit them at 4wheelparts.com or call toll-free 877-474-4821.



About United Four Wheel Drive Associations

United Four Wheel Drive Associations is the world’s leading representative of all-brand, four wheel-drive enthusiasts. UFWDA benefits, developed and tested over the past 30 years, include four-wheel-drive safety and awareness education; such user ethics programs as adopt-a-road, conservation volunteer and volunteer trail patrol; assistance with new club formation; education seminars to aid four wheelers through complex state and federal programs affecting trail access; internet forums designed to instantly connect members globally; and unlimited member access to its full-time legislative advocate and nationally recognized attorney who works exclusively for four-wheel-drive enthusiasts to protect access and prevent road and trail closures. For more information on the UFWDA log on to www.ufwda.org


About the BlueRibbon Coalition

The BlueRibbon Coalition (BRC) is a national non-profit organization that champions responsible recreation and encourages a strong conservation ethic and individual stewardship, while providing leadership in efforts to keep outdoor recreation alive and well -- all sports; all trails. With members in all 50 states, BRC is focused on building enthusiast involvement with organizational efforts through membership, participation in the administrative process, outreach, education and collaboration among recreationists. BRC works with land managers to provide recreation opportunities preserve resources and promote cooperation with other public land users. BRC is recognized nationwide for its credible staff of landuse and recreation professionals, as well as a legal team with nearly 30 years of accomplishments. Learn more at www.BlueRibbonCoalition.Org).



Media Contact:

Tom Sullivan

tom.sullivan@us.michelin.com

(office) – 864-458-4321

(mobile) – 704.222.5488
 
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