Logo design assistance

Fiver
 
My daughter does free-lance graphic design .... I can put you in touch with her if you would like.
 
Anyone have experience and software to help with a logo design? Or good and easy ways to DIY?
www.lettering.com

It’s all DIY design on their website. After several local shops flaked on me trying to make decals for my buggy, I spent less than an hour designing my own. Lots of vinyl options, printed and shipped the next day. Extremely happy with the results!
 


If you use Fiverr, make sure you ask for your logo in multiple versions up front. Ask for the .ai files (Adobe Illustrator work file, not the .jpg or .png file that it generates) so that if you ever need to change it, you already have access to the work file and hopefully any embedded fonts or graphic files. Many times, Fiverr dudes are in the Philippines or other places overseas, and getting a hold of them months or years down the road may be difficult. If they do not offer you the work files, at minimum, I would ask for a .jpg, a transparent background .png, a version in white with a transparent background, one in black with a transparent background and a "knockout" version (the image or text is not actually printed but is created by printing the background around it so that the unprinted areas of the substrate form the image or text.).

I am a graphic artist and have watched the industry become a pack of whores doing their work for peanuts as in Fiverr. Remember, your logo is more than just a cool picture and some text. It is the front door of your business persona. It should use color, balance, texture, words and images to convey the identity of your brand. A good logo is memorable with just a brief viewing or limited number of impressions. A REALLY good one, can be recalled by your brain even if some aspects of it are missing. That's the difference between "just a logo" that you paid a guy $10 to slap together and a branding concept worth thousands.
 
If you use Fiverr, make sure you ask for your logo in multiple versions up front. Ask for the .ai files (Adobe Illustrator work file, not the .jpg or .png file that it generates) so that if you ever need to change it, you already have access to the work file and hopefully any embedded fonts or graphic files. Many times, Fiverr dudes are in the Philippines or other places overseas, and getting a hold of them months or years down the road may be difficult. If they do not offer you the work files, at minimum, I would ask for a .jpg, a transparent background .png, a version in white with a transparent background, one in black with a transparent background and a "knockout" version (the image or text is not actually printed but is created by printing the background around it so that the unprinted areas of the substrate form the image or text.).

I am a graphic artist and have watched the industry become a pack of whores doing their work for peanuts as in Fiverr. Remember, your logo is more than just a cool picture and some text. It is the front door of your business persona. It should use color, balance, texture, words and images to convey the identity of your brand. A good logo is memorable with just a brief viewing or limited number of impressions. A REALLY good one, can be recalled by your brain even if some aspects of it are missing. That's the difference between "just a logo" that you paid a guy $10 to slap together and a branding concept worth thousands.


It's funny, especially with all of the different real estate/remodeling/contracting companies as well as lawn and grading--the logos are all the same exact cheap lazy design with a different name. Definitely worth it to pay a professional at least for a business you plan to advertise.
 
If you use Fiverr, make sure you ask for your logo in multiple versions up front. Ask for the .ai files (Adobe Illustrator work file, not the .jpg or .png file that it generates) so that if you ever need to change it, you already have access to the work file and hopefully any embedded fonts or graphic files. Many times, Fiverr dudes are in the Philippines or other places overseas, and getting a hold of them months or years down the road may be difficult. If they do not offer you the work files, at minimum, I would ask for a .jpg, a transparent background .png, a version in white with a transparent background, one in black with a transparent background and a "knockout" version (the image or text is not actually printed but is created by printing the background around it so that the unprinted areas of the substrate form the image or text.).

I am a graphic artist and have watched the industry become a pack of whores doing their work for peanuts as in Fiverr. Remember, your logo is more than just a cool picture and some text. It is the front door of your business persona. It should use color, balance, texture, words and images to convey the identity of your brand. A good logo is memorable with just a brief viewing or limited number of impressions. A REALLY good one, can be recalled by your brain even if some aspects of it are missing. That's the difference between "just a logo" that you paid a guy $10 to slap together and a branding concept worth thousands.
I think there’s a line in the sand here somewhere. A couple different extremes to examine. The modern world is forcing graphic design businesses to be more competitive. In my case, those businesses completely blew me off after I sought them out, made appointments, drove to their locations, and sat with someone for about 15-30 minutes. I tried to support locally owned businesses and it got me nowhere. The stuff I got online looks amazing!
 
It's funny, especially with all of the different real estate/remodeling/contracting companies as well as lawn and grading--the logos are all the same exact cheap lazy design with a different name. Definitely worth it to pay a professional at least for a business you plan to advertise.


What got me out of freelance work was companies like Wix and Squarespace that were literally just using templates to build websites from. It didn't matter if you were a butcher or an attorney or a shoestore. The sites all had the same look and feel. Yes, the content was different, but the structure was near identical. The pendulum has swung a little the other way and companies are realizing the value of an actual person doing the design work instead of an AI just dropping stuff into a template
 
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