LOORS asks you not to support TORC

shawn

running dog lackey of the oppressor class
Administrator
Joined
Mar 13, 2005
Location
Raleigh, NC


Kinda conflicted on this one, but I get where they're coming from. You can either have two crappy regional series, or you can have one big regional series with a national TV contract (and all the money, sponsors, etc that would theoretically come with it).

Either way, it's ballsy.
 
Kinda conflicted on this one, but I get where they're coming from. You can either have two crappy regional series, or you can have one big regional series with a national TV contract (and all the money, sponsors, etc that would theoretically come with it).

Either way, it's ballsy.


That is great if you assume everything he says is accurate and honest. I have reason to doubt that is the case.
I get his position, I do.
But one of his major flaws is every time you race another series doesn't mean you necessarily not race your home series.
 
But one of his major flaws is every time you race another series doesn't mean you necessarily not race your home series.

No, not necessarily... but you know as well as I do that's not how it works out in practice.

Lets say there's two weeks between a Rausch Creek race and an ECORS race. Some guys will try to race both some will pick 1 and not the other. Some will race one and break and not get it fixed in time for the other.

Like he said, there's only so much equipment to go around.
 
Like he said, there's only so much equipment to go around.
Yep. Unfortunately the main reason I'm not racing ECORS this weekend is because there's an Ultra 4 race the following weekend. I could be at both races with a 65% car or choose one with a 100% car. Scheduling and time constraints says I pick the later race which happens to be Ultra 4 this time around.
 
Thats a lot to take in at one time. I saw the press release inviting all the top drivers to attend the Huesmann Memorial. I didnt think much of it, because they pull each others drivers all the time. (Except for the drivers branded with the series sponsorship). The 2 brothers that own Traxxus also own the series and race in it. Great guys, but the Charlotte race is a prime example of how weak thier promotion and operating skills are. They let CMS handle the promotion, since they arent set up to do it. CMS screwed the pooch again and the headcount was pathetic 2 years running. I spoke at length with Marty and the USAC guys at both races about their lack of impact on the market and where the money was wasted on CMS produced and managed advertising. CMS may have twisted their arm to get the track rental and the promo package in a deal. USAC is just a shadow of a once great organization, used to lend some credence and a few flagmen to the series.

Now, on the other hand, Lucas would have had the stands full by the second or third year. There would have been demos at the other race events. Like maybe for the 200 thousand action starved NASCAR fans in town all week. The races were going on right across the frickin' street at CMS the same weekend! DUHHHH! (You know, the same people you paid to promote your race and rented you the track!) Lucas would have gone to the schools and given out free kid's tickets, TV spots before midnight, free pit passes with every ticket would have been made well known, etc... No doubt about it.

They (Traxxus) also rescheduled the date this year (They say, to beat the heat) and it landed on a date LOORS was running a big race out west and the car count was pitiful. Greaves, Douglas, Johnson and 1 flat biller punk, were the only big names in attendance. None of the huge on site activities with Dodge Ram were there, like the first year. They moved the pits to the back stretch, a bad move for fan access and most didnt even know they could go there to visit the drivers and see the trucks. Traxxus has Crandon going for it. Thats their main ace in the hole. They are trying to draw another Ace with this Huseman memorial race. Cant say I blame them. I also cant say I blame Lucas for clearly stating their posistion for 25 years as the perinial pocket book, talent pool, in house production crew, and labor force behind the sport's growth. The drivers have had it both ways all this time and will probably continue to pick races between the series. The way the Traxxus series is currently being run, I dont see them surviving too much longer. Lucas will swoop in and own Crandon, Bark River, etc... soon enough.
Unfoutunatly we probably wont see any more racing in the south untill the economy speeds up and allows teams to stretch that far. Look at Nascar's example of going to the west coast and mid west over the years. The desire had to be built to a fever pitch by a winning TV product before the live deliverable was put in place.
 
Thats a lot to take in at one time. I saw the press release inviting all the top drivers to attend the Huesmann Memorial. I didnt think much of it, because they pull each others drivers all the time. (Except for the drivers branded with the series sponsorship). The 2 brothers that own Traxxus also own the series and race in it. Great guys, but the Charlotte race is a prime example of how weak thier promotion and operating skills are. They let CMS handle the promotion, since they arent set up to do it. CMS screwed the pooch again and the headcount was pathetic 2 years running.

Yeah, two years in a row, we got an email from a CMS intern like a week or two before the TORC race asking if we knew about it, etc. Both times, I responded w/in 15 mins, said yeah, can you email us the promotional materials, we'd love to put something together, etc. Both times, it was days and days before I heard back from them. This past year, the stuff didn't come until the Thursday night before the races. :rolleyes:
 
I remember you telling me that earlier, Shawn. Its a damn shame they half assed it both times. I would give anything to have a couple short course races a year out here. The facility is awesome, plenty of everything you need to succeed with a race is in place. I guess growing up in the shadow of the speedway, with Humpy Wheeler promoting the ever loving crap out of the place, has taught me a few basics. Now that Bruton runs it by himself, if it isnt a NASCAR event, he really dont give a rats ass. He gets his track rental fee, concession percentage and goes on down the road. The Dragstrip is doing poorly too, even at national events. Look at the debacle with Brutons's Kentucky Nascar race last year. He skimped on the infrastucture improvements and a lot of the fans with tickets didnt even get out of the traffic jam in time to see the race. He is like the Honey Badger... He dont care.

Now, on the other hand... If Robby Gordon can get his stadium truck thing ripping, nobody will miss short course being gone. Which is probably what he is thinking when he sensed the weakness in the Traxxus program. Every football stadium in the country is a potential race track and he will promote it like Super Cross. Kids will have to go! They dont even know what it is, and it dosent matter! It is frickin' awesome! Trucks flying through the air, passing each other in mid air, blowing fireballs, landing sideways with the throttle pinned. It will be the best use of the Panthers Stadium in the last few years! :D
 
As cool as I think it is, I honestly can't believe that short course racing has lasted this long. I can't see it being on network TV much longer...
 
I dunno... I see a lot of very well attended local short course racing run at the weekly or monthly level all over CA and NV. I know I could promote and run it, just cant afford to fund it with 3 kids going to college. The average local dirt track/short track fan would eat it up. It would be a sensation. You would have to get a few local race heros to build trucks to tie the fans into it at first, and let it build from there. Pull from the other series that have applicable rigs and then have a huge event with a large payout as a target for them. Ultra 4, KOH, ECORS, tough trucks, etc... Could all feed it untill you got your class specific trucks built up. The proven business and operation model is in place, you just have to plug in the dollars. Oh well... Just my .02.
 
Yeah I guess. Except that it has been on cbs or abc for a while now and still no one really watches it. As it is, you're talking one race a month with maybe a few hundred spectators at each. Reminds me of Neuroc, Uroc, Erocc, calrocs, w.e.roc anytime, and all of the other rockcrawling series that never made it anywhere. If you aren't nascar or NHRA then good luck.
 
The stands are full every Friday night at Carolina Speedway in Gastonia for good local dirt track racing. Do a little demo race between their main events and tell them their ticket stub from tonight gets them in for half price the following night. I bet you could draw almost every one of them back, once they got a taste of it. But, since I cant put my money where my mouth is, I will leave it at that.
 
Yeah I guess. Except that it has been on cbs or abc for a while now and still no one really watches it. As it is, you're talking one race a month with maybe a few hundred spectators at each. Reminds me of Neuroc, Uroc, Erocc, calrocs, w.e.roc anytime, and all of the other rockcrawling series that never made it anywhere. If you aren't nascar or NHRA then good luck.

there are many reasons these failed..
A big one was spectators.. I have been to a few and it was very hard to see the race courses and if yo had any time of limitation and could not climb rocks or walk thru steep wooded areas easy then yo only sat at starting line and watched.. Ecors has a similar situation with a few of its race locations..

one issue I have always seen is the promoters do not make BIG enough deals when it comes to awards and ceremonies. racers want the BIG trophy to have in there garage and they want a stage to walk across (be it a trailer deck, etc ) and they want lots of cameras taking there pics and then they want it put on the promoting websites pages so they can brag to there friends or link it to there own website.. I have no idea why promoters never understand this..I could go on and on how they could do little things to keep racers happy.
 
.. I have no idea why promoters never understand this..I could go on and on how they could do little things to keep racers happy.

1- Id love to hear all the dieas you have...pm if you prefer
2- If its that important why do virtually no racers hang around for an awards ceremony even if they are on the podium. Ive literally handed a trophy to a racer at a later race and had him toss it in the back of the truck....
 
Applebee's asks that you not support Chili's, Wal-mart asks that you not support K-mart, JC Penny asks that you not support Kohl's, McDonald's asks that you not support Burger King, etc, etc.

Someone will eventually have a better product. Support the one you want/like and let better series win. He says LOORS is the best in the business and has a laundry list of reasons why. Putting TORC out of business shouldn't be a problem.

That said... He's talking to LOORS drivers and crews, not to Joe Consumer asking us not to support TORC, but to the people that his brand employs, asking them not to defect to the competition's racing series.
 
BTW anyone want to debate the fact that LOORS rule book specifically states that audio or video recording devices are prohibited during all private conversations including the driver meeting.
 
So which are you fella for? I like watching the lucas races especially with brown and diegan going at it now... lol but i believe this is more about money so ill prolly just stay out of it! HAHAHA Im newby to these racing series tho so dont flame me for not knowing! :fuck-you:
 
1- Id love to hear all the dieas you have...pm if you prefer
2- If its that important why do virtually no racers hang around for an awards ceremony even if they are on the podium. Ive literally handed a trophy to a racer at a later race and had him toss it in the back of the truck....

Jerks are gonna' be jerks! When I ran circle track and somebody acted like that, we started calling him Earnhardt. Not that there is anything wrong with Dale, just that he was acting like he was wasting his time at the local level cause he was supposed to be a star. They usually ran out of money before they developed that "Hidden" talent they thought they had.
 
That said... He's talking to LOORS drivers and crews, not to Joe Consumer asking us not to support TORC, but to the people that his brand employs, asking them not to defect to the competition's racing series.

Short course has folded under several series owners. Jim Baldwin, especially. He came from a big off road racing family and everybody thought he was going to be the ticket. He pulled this same "Boycot the competition" stunt with his drivers back then. It failed miserably and crashed to the ground with all on board. He did not have the series owner/driver relationships that LOORS has formed over many years and many spent dollars. The Rick Huseman Memorial thing is the fly in the ointment here. They (TRAXXUS) are coming out west to LOORS back yard to do a race that could take most of the drivers and drag the associated sponsors away from LOORS. This was a pre-scheduled race weekend for Loors and the Traxxus deal was interjected mid season. It could be considered a shot accross the LOORS bow, just a good hard nose business move by TRAXXUS. But, judging the fact that TRAXXUS didnt pick an open date and it is being done as a memorial race for a very popular driver, leaves no doubt as to their intentions. They are using a very unfourtunate death in the sport to better their market share. On the surface, it will be a honorable event and the tv fans wont know about all this conflict. Hopefully, Rick's small son will have a college fund set up from all of this. As most of us know all to well, profitable business moves are rarely pretty when you roll them over and look at the underside.
 
Right, I guess I was a little misleading with the subject. It's more like McDonalds asking the ranchers not to sell beef to Burger King, then getting caught on video saying it.
 
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